Researcher Bio
Myung Moo Lee graduated from the Department of Indian Language at Hankuk University of Foreign Studies and received his master’s and doctoral degrees in technology management. He has given lectures on the Indian IT industry for a long period of time and has published approximately 50 papers in the fields of Indian IT industry, BoP (Bottom of the Pyramid), Institutional Voids, frontier management, and technology management. He also participated in a number of research projects and is actively involved in various domestic research institutes such as the Society for Appropriate Technology and the Korean Management Association. Currently, he is conducting research on smart cities in India and Appropriate Technology in Asia and Africa. In addition, as an editorial member of Asia Brief, an issue brief issued by the Mega-Asia Research Project, he is responsible for disseminating the project’s research results to the wider public.
Key Publications
2022, Sustainable Digital Fabrication Communities: Focusing on the Comparison of Fablabs in Korea and Japan, The Journal of the Korea Contents Association
2021, Youngone Corporation’s Entry Strategy in Bangladesh: Focusing on Overcoming Institutional Voids, Korea Business Review
2020, Appropriate New Technology Protocol 2.0, Journal of Appropriate Technology
2018, A Lifestyle Study for Market Segmentation at the Base of Pyramid (BoP) in India, Journal of Channel and Retailing
2018, Internationalization Strategies of Indian IT Service MNEs: LLL Theory, International Business Journal
Other Experience
Visitng Research Fellow, Seoul National University Asia Center
Research Professor, School of Management, Sungkyunkwan University
Professor, School Smart City Management, Hongik University
Professor, School of Management, Hanyang Cyber University